This document is provided independently and separately from any franchise, sole proprietorship, independently owned location, and/or OEM and corporate coaching program.  The document is the result of a joint conversation between the retailer personnel and Nereus Direct Consulting (Shawn M. Ramsey), a 3rd party consultant, at the request of the retailer’s leadership, which may include individuals with responsibilities/titles such as Principle Owner, Managing Partner, General Manager, General Sales Manager, Floor Sales Manager, Marketing Director/Manager, BDC Director/Manager, etc - in variable and/or fixed operations departments.  The content is for general guidance only.  The application and impact may vary for each retail establishment, based on a number of factors (ex. personnel, KPIs, oversight, SaaS, market conditions, etc).  Given the unique nature of local markets and the changing nature of federal, state, and local laws, rules and regulations, there may be omissions or errors in the information contained in the document.  While reasonable attempts have been made to ensure the information contained is useful, complete, and correct, neither any franchise, sole proprietorship, independently owned location, OEM, corporate affiliate, nor any, associated consulting affiliates is responsible for outcomes as a result of your use of the information, nor for any errors or omissions, nor for the results obtained from using this information.  The subsequent content does not constitute legal, tax, medical, nor other professional advice.  To ensure more unique messaging of the outbound communications, relative to other retailers’ communications who have been provided similar resources, coaching, material, etc, it is imperative to personalize the content to your establishment’s unique selling position and market.

Accordingly, the information is provided “AS IS”, without warranty of any kind, express or implied, including, but not limited to completeness, accuracy, adherence to grammatical standards, timeliness or of the results obtained from use of this information, expressed goals/KPIs/timelines, merchantability, or specific application for your particular purpose.  In no event will a franchise, sole proprietorship, independently owned location, OEM, its affiliates, related partnerships or corporations, or the partners, agents or employees thereof, be liable to you or anyone else for any decision made or action taken, in reliance on the information contained in this document, or for any consequential, special or similar damages, even if advised of the possibility of such damages.  This disclaimer is subject to applicable law and may not apply, or may apply only to a limited extent, in certain jurisdictions.

All retailer sales personnel and management are advised to conduct their own, independent, and consistent testing into the efficacy of the enclosed content, as it relates to your local market and prospects.  In addition, dealership staff are advised that implementation is no guarantee of future performance increase.  Dealerships should have personnel and technical resources to administrate and analyze A/B testing, including CRM usage, phone call recording, email distribution/open rates, and general reporting.